In this final lesson, we’ll walk through how to intentionally craft your speaker identity and brand. Whether you want to speak on big stages or weave speaking into your business in smaller ways, this is about choosing how you show up and who you show up for.

It’s not about being famous — it’s about being clear, visible, and valuable to the right people.

🔑 Key Takeaways:

• Define your role: Choose your title or identity — coach, teacher, guide, keynote speaker, etc. It doesn’t have to be forever — just start with clarity for now.
• Use the 3x3 Framework:
  • Who are you?
  • What do you offer?
  • Who is it for?
• Specify your content:
  • What topics do you speak on?
  • What genre or industry are you in?
  • What level is your content for (beginner, advanced, etc.)?
• Pick your audience and industry — the more specific you get, the easier it is to attract aligned opportunities.
• Choose your platform(s):
  • Where are you showing up — podcasting, IG lives, keynote stages, online summits?
• Start creating assets: a speaker bio, sample topics, media kit, or speaker reel.

📝 Workbook Prompt (pages 62-64):

Use the worksheet to map out:

• Your speaker identity and tagline
• Your signature topic(s)
• Your audience and platform
  Then ask:
• Where do I want to show up next?
• What’s one bold step I can take to claim space as a speaker?